Blog

How BLOG POSITIONING helps you make money online, get a better job, learn new skills!

     Blog Positioning is one of the best way to establish yourself as an authority/leader in your industry in cases such if you want to make money online, get your dream job or get a pay raise from your current job! Also Blog Positioning can be very helpful if you want to learn new skills or form a better working habits which are essential to your success! Shortly we’ll talk how you can do that, but first let’s elaborate Read More

How To Do Keyword Competition Analysis For SEO Using PageRank

competition analysis

     Dear reader, in this post we are going to discuss how you can do keyword competition analysis for SEO using Google PageRank metric with free Chrome plugin named “Quick SEO By RankSign”.

Prerequisits
  • You know how to do Keyword Research.
  • You know how to evaluate a keyword how much it’s worth if you monetize with Google AdSense.
  • You must install Chrome browser and “Quick SEO By RankSign” plugin.
Why Competition
Analysis Is Important?

     Doing competition analysis for a specific keyword is important because you’ll find out the strengths and weaknesses of your competitors, and that helps you take better decisions for your business. That way you can create a better value for the customers!

How To Install
“Quick SEO By RankSign” Plugin?

Step 1: Install Chrome Browser by clicking here.

Step 2: Install the “Quick SEO By RankSign”plugin by going to the right corner of the browser as shown in Fig. 1

Fig. 1

Step 3: And menu shows up and click the “Settings” option as shown in Fig. 2

Fig. 2

Step 4: Then on the left side of the opened window click the “Extensions” option as shown in Fig. 3

Fig. 3

Step 5: After you have clicked the “Extensions” option, go to the end of the page and click “Get more extensions” as shown in Fig. 4

Fig. 4

Step 6: Search for “Quick SEO” and install it to the chrome as shown in Fig. 5

Fig. 5

Step 7: After the successful installation this is how the icon looks as shown in Fig. 6:

Fig. 6

Congrats, you just have installed the plugin successfully, now let’s see

What Is
Page Rank?

     PageRank shortly PR is a quality metric or a calculation invented by Google founders Larry Page and Sergey Brin. Is one of the factors which Google use to determine which pages appear in google search results. PR has a criteria from 0 to 10 that Google assigns to any web page on the internet that it has been indexed. See the figure below what the numbers mean:

Fig. 7

How To Do
Keyword Competition Analysis?

     Let’s say you have the a list of 50 keywords and you want to do the competition analysis for those keywords. Let’s say one of the keywords you want to research is “online marketing”

Step 1: Open Google Chrome

Step 2: Enter the Google site by typing “www.google.com”

Step 3: Type the keyword “online marketing” on the Search Box and see the results as shown in Fig. 8 and Fig. 9

Fig. 8

Fig. 9

The sites highlighted with red color are the ones you want to see what’s their PageRank.

Step 4: Right click on the first site and select the option “Open link in new tab” as shown in Fig. 10

Fig. 10

Step 5: Click the SEO PageRank icon on the right corner and see the Page Rank number as shown in Fig. 11

Fig. 11

     As you can see this is a very good number (6) for a page rank. You do the same for the other 3 PageRank links. Note, that as you are starting, you want to find profitable keywords that have page rank 3 or lower. If it’s higher then 3, just ignore that keyword and move to another. Repeat the same process until you find at least 10 keywords that have a PageRank 3 or lower than that.

Tip

     If you are good at something, you do keyword research for that niche. Find out how much money each keyword can make per month and select 10 or 15 keywords. Do competition analysis for each keyword as shown above. Write a blog post for each keyword, and you ready to go!

Article Summary:

  • You have learned what is PageRank and numbers from 0 – 10 mean
  • You have learned why it’s important to do competition analysis
  • You have learned how to install “Quick SEO By RankSign”
  • You have learned how to do keyword competition analysis for the keywords you have chosen

 

How Much You Can Make If The Keyword Ranks No.1 on Google

     Dear reader, in this post we are going to write about how much money you can make if the keyword ranks No. 1 on Google, by monetizing your site with Google AdSense!

Prerequisites

Before you start reading the post you must know:

  • What niche you are in (Internet Marketing, Fitness & Health, Photography etc),
  • You already know how to do keyword research
What is Google AdSense And
How It Works?

Please read this POST to have an idea what is a Google AdSense and how it works. Then come back to the this post to read about…

Formula How To Calculate
How Much Money That Keyword Can
Make Per Month If It Ranks No. 1 on Google

This is formula if you rank first on Google for the keyword, if you monetize your page or post with Google Ad Sense!

[keyword] = (Avg. monthly searches) * (CPC for the keyword) * (0.42 – searchers that will land in your website) * (0.68 – Google that pays you if there is a click to the AdSense through your page) * (0.04 – Avg. number of people that click on your AdSense through your site).

An Example Using Google Keyword Planner
for the keyword “online marketing”

Go to Google Keyword Planner and search for the keyword “online marketing” as shown in the figure below:

Now let’s go through each parameter of the Formula and explain one more time according to the figure mentioned above:

  • 10K-100K (Avg. monthly searches) – if we round this number is approximately 50K/monthly searches. So worst scenario is when you 10K/month. Average scenario is when 50K/month. And best scenario is 100K/month.
  • $12.86 (Suggested big) – This is cost per click (CPC) – how much the advertiser will pay Google if there is a click on their Ad
  • 42% = 0.42 (If the website ranks No.1 on Google, you can anticipate that 0.42 of searchers will land on your website) – note that, this number can change, but we are taking the average!
  • 68% = 0.68 (Google pays you back when there is a click in the Ad through your page)
  • 4% = 0.04 (People who land on your page and click on the ad). Note that not everyone who lands on the site will click the ad. The range is usually from 3%-10% and this is called Click Through Rate (CTR). There are other factors that make make higher click through rate such as the topic you have chosen, ad placement and things like that.

Now let’s calculate the whole formula:

Case #1: [online marketing] = 10000 * 12.86 * 0.42 * 0.68 * 0.04 = $1469 – worst scenario

Case #2 [online marketing] = 50000*12.86*0.42*0.68*0.04 = $7345.632/month – average scenario

Case #3 [online marketing] = 100000 * 12.86 * 0.42 * 0.68 * 0.04 = $14691 – best scenario

TIP To Know?

Choose at least 10 of these related keywords and write a post for each keyword. Your posts should be monetized with Google AdSense! In few days I’m going to tell you how to write a post to rank!

Article Summary:

  • You have learned what is Google Ad Sense and how it works
  • You have learned the formula how to calculate how much a keyword is worth if you rank it No. 1 on Google if you monetize your post or page with Google AdSense

How To Do Keyword Research Using Google Keyword Planner

     Keyword research is one of the most important thing to understand if you want to make money online. So, in this post I’m going to write about how to do keyword research using Google Keyword Planner.

What Is The Google
Keyword Planner
?

Google Keyword Planner is a tool that figures out how many searches are being made per month world wide for a certain keyword. Also it’s very helpful for advertisers to get through the process of creating new ad groups and campaigns. Note that all you need is the Google Keyword Planner is a gmail account.

How Does The Visitor Comes
To Your Site Through Keywords
?

Step 1: The visitor opens the browser and types “www.google.com”

Step 2: The visitor types on the box of google search “Online Marketing” since the visitor wants to know more about this topic.

Step 3: The page results are shown in the figure below. As you can see the results highlighted with the blue color are paid ads. And below the paid ads the links highlighted with red color are the results from SEO and quality content!

Step 4: Then visitor clicks one of the links from organic traffic. As you can see, doing keyword research is about ranking in the 1’st spot on the Google! Then it’s up to your how you monetize the page, or the post!

Step By Step Process How To Do
Keyword Research With Google Keyword Planner

Step 1: Open the browser, enter the Google URL: “http://www.google.com”and on the search box enter “google keyword planner” as shown in the Fig. 1

Fig. 1

Step 2: The “Google Keyword Planner” tool shows up. Note that I’m already logged in with the gmail account. After you get logged in click the highlighted red box as shown in the Fig. 2

Fig. 2

Step 3: Now enter the keyword “online marketing” as shown in Fig. 3

Fig. 3

And for targeting choose the English speaking countries by clicking the button as shown in Fig. 4

Fig. 4

Then choose the countries such as: USA, United Kingdom, Australia, South Africa, New Zealand, Canada as shown below:

Fig. 5

And in the end click the button “Get Ideas” as shown in Fig. 6

Fig. 6

Step 4: This is the result as shown in Fig. 7

Fig. 7

Step 5: Download the keywords by clicking the “Download” button as shown in Fig. 8

keyword researchFig. 8

Then continue and press again the button “Download” from the pop up as shown in Fig. 9

Fig. 9

Step 6: Study the spreadsheet and see the best keywords you can pick as shown in the Fig. 10. Note that I have deleted some unnecessary columns in this Excel spreadsheet!

Fig. 10

Note that this article doesn’t show you which keyword you should pick since that is going to be for another post. And what you want to do when you select the keywords is that you should write one article for each keyword.

Article Summary

  • You have learned what is keyword research
  • You have learned how to do keyword research with Google AdWords
  • You have learned how to choose targeting countries
  • You have learned how to download an Excel spreadsheet for the related keywords

How To Create a “PayPal Buy Now” Button To Sell Your Services Or Products

Dear reader if you have been looking how to create a “PayPal Buy Now” button to sell your services or products than here you have a detailed description. It’s fast and easy and you don’t need to know any coding to make it happen.

Must Have Tools To
Create “PayPal Buy Now” Button

Tools you need are:

  • A Premier or a Business PayPal account it’s a must. It’s free of charge to have one. If you don’t have click here to create one!
  • Page where you want to put the button. In this case can be the sales page.
  • The thank you page when the customer purchases from you.
Now Let’s See How The
“PayPal Buy Now” Button Works

This is how the complete process works:

Step 1: Customer comes to your sales page where you’re selling your products or services.

Step 2: The customer clicks the button that looks like in the figure shown below. Or you can customize the image as you wish.

Step 3: After the customer clicks the button this page shows up and they enter their credentials such as the email and password and they press the button “Log In”

Step 4: This confirmation buying page shows up. Now all the customer has to do is to click the button “Pay Now”.

Step 5: After the purchase has been made, the purchase details page shows up. Now if customer clicks the button “Return To Merchant”, than they will be sent to the page as it’s shown below. If it’s a service can be a thank you page. If it’s a digital product, that can be a downloadable page with the promised products!

paypal buy now button

Step 6: After the customer has clicked the “Return to Merchant” this page shows up!

Now we saw a step by step process how the “PayPal Buy Now” button works, and now let’s see the

Step By Step Process How
Create The “PayPal Buy Now” Button

Step 1: Go to your PayPal business account, enter your credentials and type the button “Log In” as shown below:

Step 2: Go to Tools > All Tools as shown below:

Step 3: Go to “PayPal buttons” box and click on it as shown below:

Step 4: After you have clicked “PayPal buttons”, click the link “Create new button” as shown below:

Step 5: After you have clicked “Create new button” another form with 3 steps show up. Let’s fill the “Step 1” of button creation process as shown below:

When you click the highlighted link named “Customize text or appearance” this forms shows up:

Now we are done with the Step 1 of button creation.

Step 6: Let’s go and finish the “Step 2” of button creation process:

Step 7: Let’s finish the “Step 3” of button creation process. Fill the form, in the end press “Create button”.

Step 8: This is the page that appears when the “Create Button” has been clicked. Now copy the code from the “website tab” as shown in this figure:

or you can copy the link in the “Email” tab:

Either code from the “Website” or “Email” tab can be put to your sales page where you’re offering the service or the product you want to sell!

Step 9: Now “Go To My saved buttons” link as shown below:

and this is the button you have created which is named “Product Name”:

Now you are done completely with the button creation process and hope this post has been helpful for you!

Article Summary:

  • You have learned what you need to have in order to create the “PayPal Buy Now” button
  • You have learned how the “PayPal Buy Now” button works
  • You have learned how to create the “PayPal Buy Now” button